Going Global from Jaipur: Six Steps for Indian Businesses
Jaipur has exported crafts, gems and textiles for centuries. Today a software firm, a farm-tech company or a consultancy in the same city can serve a customer on another continent. The opportunity is real; so are the rules, and the winners are the businesses that prepare.
Think global early
Many Indian businesses sell nationally first and add exports later. Planning early prevents costly rework in packaging, pricing, contracts and records.
Six steps
- Choose products and target markets based on demand and rules.
- Register for IEC, GST and the relevant product licences.
- Check standards, labelling and certifications for each market.
- Price with duties, freight and currency in mind.
- Choose payment terms and consider export credit insurance.
- Select logistics partners and plan the documentation.
Be easy to find and easy to trust
A multilingual website with clear contact details, structured data and consistent profiles on business directories helps overseas buyers find you and trust you. Show your address, your registrations and a real person to speak to.
The Chairman's takeaway
Exporting is a system, not an event. Build the paperwork, the pricing and the partners once, and each new market becomes easier than the last.
Frequently asked questions
Do I need an IEC to export services?
Rules differ for goods and services. Check the latest guidance from the DGFT and consult a professional for your case.
Sources
This article is general information and a leadership perspective. It is not legal, financial, tax or investment advice. Please consult a qualified professional for your situation. Facts and figures are taken from the public sources listed above and may change.
Ashok Godara
Founder, Chairman & Managing Director, ATTPL HOLDCO / ATTPL GROUP, Jaipur, Rajasthan, India.
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